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- New on the Shelf: Plan Promotions More Accurately with Subset of Stores
New on the Shelf: Plan Promotions More Accurately with Subset of Stores
Fresh from Confido: One-click Google Sheets Sync, clearer promotions across forecast versions, faster tables (PO / check search, smoother expand view), plus September webinar invites.
Madeleine Turner
September 15, 2025 • Read time: 4 minutes
🏬 Subset of Stores Option for Promotion Planning
Promotions don’t always span your full retail footprint — and now Confido reflects that with precision.
With the added section for a Subset of Stores on Promotion, you can:
Enter either a % of stores or a hard number of stores participating (toggle between views anytime).
See base volume automatically align to participating stores, while velocity, growth, and seasonality continue to flow through.
Get lift calculated only against those stores — no extra steps needed.
🔁 Google Sheets Sync
Sharing forecasts just got a whole lot easier. Push forecasts directly into Google Sheets with one click.
Confido generates four split-out views and shares them with the email tied to your account. No CSV downloads required.
📈 View Promotions Across Forecast Versions
We’ve made it simpler to track promotions across forecasts.
Trade Calendar now shows promotions from Forecast Versions beyond the active version.
The calendar defaults to the active version but always ensures a version is fetching data, keeping things clear and consistent.
✨ UI Updates that Just Make Life Easier
PO Number Search — Quickly trace and validate deductions by PO number.
Check Number in Accruals View — Cross-reference and reconcile payments more accurately with added identifiers.
Expanded Table Improvements — A smoother, keyboard-friendly experience for faster editing and navigation.
ICYMI: Shopper Marketing 🛒
Confido is adding a smarter way to plan and measure marketing investments — helping Finance and Marketing teams understand impact and strategize for what’s next.
🎥 Upcoming Webinars
POI Webinar Series | Confido & Serenity Kids: The Power of AI and TPM | Wednesday, September 17th | Hear how Serenity Kids uses AI-enabled TPM to drive efficiency and fuel rapid growth. |
Beyond the Basics: Statistical Forecasting, Part 2 | Thursday, September 18th | A deep dive into advanced forecasting using varying models — learn how to build and compare statistical forecasts to find consensus. |
Beyond the Basics: Maintaining Master Data in Confido | Thursday, September 25th | Learn best practices for keeping your master data in Confido accurate, organized, and up to date. |
Beyond the Basics: Forecasting Change Logs | Thursday, October 2nd | A quick demo of how Confido logs forecast changes for easy version control across teams. |
🥕 That’s a Wrap — See You Next Week!
From the ability to select a subset of stores during promotion planning to Google Sheets sync and clearer promotions across forecast versions, we’re making Confido even more precise, collaborative, and efficient. Each update is designed to help brands plan smarter, move faster, and trust their trade data with confidence.