New on the Shelf: Introducing Confido's Demand Planning Module

Fresh from Confido: An enhanced version of Demand Planning is now available, along with auto-generated dispute messaging and exclusion criteria in promo creation.

Author

Sarah Frauen
November 12, 2025 • Read time: 4 minutes

 🔮 Demand Planning has Landed

Finally, a unified view of Demand Planning. Our latest release brings sales, finance, and ops together around one accurate and actionable forecast.

What's now possible…

  • Speed with precision

    • Best-fit models get you started quickly, with the ability to refine statistical model parameters

    • Historical accuracy testing and seasonality are built right in

  • Real-time, inventory-led insights

    • Live consumption and DC inventory flow into Confido automatically

    • Inventory-aware Suggested Orders right-size replenishment

  • Flexible planning at every level

    • Plan at the specific DC level for greater flexibility

    • Forecast at any level in your customer hierarchy

  • Alignment without compromise

    • Compare multiple ship-to forecast scenarios side-by-side

    • Streamline communications with @mention comments anchored to a given cell in the forecast

Ready to see it in action? Join the webinar!

🗓 Mark your calendars to get a deeper look into Demand Planning!

📍Thursday, November 20th @ 1:00pm ET

🤠 POI Dallas Is Here!

We’re excited to be in Dallas this week at The Promotion Optimization Institute Fall Summit (Nov 12-14)! 

Look forward to seeing many of you at our session alongside Boardwalk Frozen Treats and our private Confido Rodeo Night on Thursday Nov 13 at the Mesquite Championship Rodeo.

Not attending the conference but in the Dallas area? It’s not too late get in touch!

  • 🎤 Learn more about our session and schedule here

  • 🐎 RSVP for the Confido Rodeo: Register here

✨ Updates That Just Make Life Easier

  • Auto-generated Dispute Messages: Automatically generate tailored messages for disputes to help accelerate the process

  • Promo Exclusions Criteria: Provides greater flexibility when creating promotions, allowing you to exclude certain products from the planning group

ICYMI: Forecast Change Logs 📊

Confido’s Forecast Change Log gives teams a centralized view of every modification across retailer and SKU combinations.

Now, you can easily:

  • Track what changed, who changed it, and when.

  • See the downstream impact of updates across planning groups or versions.

  • Align faster across teams and build trust in the numbers.

Need a refresh? Watch our two-part webinar series on Forecast Change Logs!


🎥 Watch the replays here: Part 1 & Part 2

🎥 Upcoming Webinars

From Insights to Action: How to Use Muffin Data in Confido

Register for webinar

Thursday, November 13th @ 1 pm Eastern

A demo of how to use Muffin Data within Confido.

Beyond the Basics: Demand Planning & Inventory in the Forecast

Register for webinar

Thursday, November 20th @ 1 pm Eastern

Understand how to take full advantage of Demand Planning and incorporate inventory in your Confido forecast.

🥕 That’s a Wrap — See You Next Week!

With statistical modeling, real-time inventory data, and granular levels of control, team Confido is excited to share a whole new world of Demand Planning.

Look forward to spending the next few days in Dallas with many of you — last call to grab your Rodeo RSVP here!