New on the Shelf: Demand Planning Automatic Baselining & Disputes EDI Feeds

Fresh from Confido: More precision in your forecasts and less manual work on your disputes.

🎯 Demand Planning: Automatic Baselining

Outliers in your historical shipment data can quietly derail your forecasts and most teams don't have the time to find them all.

Confido's new Automatic Baselining feature automatically identifies outliers in your historical shipment data, specifically the spikes and drops caused by promotions, stockouts, and pipeline fills, and cross-references your promotion calendar, POS actuals, and pipeline data to tell you exactly what to do with them.

A few things worth calling out:

  • Two-phase workflow. An onboarding flow scans your full history upfront and prioritizes outliers by impact. After that, the system continuously monitors for new outliers as fresh data comes in.

  • Custom event categories. Create organization-specific categories like "Weather Event" or "Competitor Stockout" that reflect how your business actually operates.

  • Built-in audit trail. Every tagged outlier is logged, giving your team a shared record of historical context and satisfying SOX and compliance requirements.

The result? Up to 30% better forecast accuracy and 70% less time spent on manual review.

Automatic Baselining is available now as part of the Demand Planning module.

🔄 Disputes: EDI Feeds

As a reminder, Advanced Disputes is an end-to-end solution to fully automate deductions disputes, so your team can stop chasing paperwork and start recovering revenue effortlessly.

As part of that, Confido can now extract information directly from EDI feeds including purchase orders, invoice numbers, and ASNs to automatically pull the support and evidence needed to validate disputes. No manual digging, no logging into portals.

This is another way Confido handles the heavy lifting behind the scenes so your team can focus on recovering revenue, not gathering documents.

Reach out to your customer success manager to learn more about how EDI feeds can support your disputes workflow.

🙌 POI SPRING SUMMIT 2026 — Confido will be there!

POI is right around the corner. Join us April 15-17 to see how Confido is helping fast-growing CPG brands modernize their trade promotion management. Better forecasting, cleaner accruals, and a lot less guesswork. Come find us at the booth.

At POI, we won’t just be at the booth! We will also be taking the stage with our client MUSH for a presentation on how they brought four departments onto one platform with Confido. Come hear us live on April 16th!

We also have extra tickets to the conference! If you’re interested please email: [email protected] 

Join us for our Chicago Happy Hour 🍸️ 

We are hosting a Happy Hour in Chicago!

Join us at Cindy’s Rooftop 13th Floor

 📍 Cindy’s Rooftop

 🗓️ April 14th at 5:30 PM - 8:30 PM CST

➡️ Space is limited, so RSVP to save your spot

RECAP: Every Man Jack x Confido POI Kick Off

Missed our webinar this past week? Confido Founder Justin Hunter sat down with Steve Fox, CFO of Every Man Jack, to talk about how Every Man Jack brought their TPM, Sales, and Demand Planning together on one platform. Here's what Steve had to say about the impact:

“We've effectively saved over 4,000 hours a year, which equates to about $325,000 if you add up the cost savings in people and some of the direct expense savings that we've reduced. So effectively, just from that, Confido has already paid for itself.”

— Steve Fox, CFO, Every Man Jack

Watch the full webinar by clicking here.

🤝 Confido’s Referral Program 

Know someone that could benefit from Confido? We’d love to connect!

➡️ Submit referrals at the link below:

We appreciate your partnership and support!

🥕 That’s a Wrap — See You Next Week!

This week, we’re excited to highlight all the ways Confido’s Automatic Baselining & Disputes EDI Feeds are making teams’ lives easier.